The Crucial Role of Digital Enablement Digital enablement is a top priority.
31% of APAC consumers give access to personalised and advanced settings as their top driver for switching banks 1 300% The growth experienced by digital banks in the APAC region compared to traditional banks 2
The digital revolution is creating numerous social, economic and industry-related challenges, making it more important than ever for banks to transform their digital capabilities. Customer expectations ar e expanding Customers, and particularly younger customers, have new needs and growing expectations around highly personalised customer experiences. Banks must find new ways to offer more innovative ideas, products and services to meet these needs. Competition is getting fierce New, digital-led entrants are engaging customers and winning loyalty, piling pressure on established banks to innovate and find new revenue streams.
1. FICO, “Advancing new experiences in digital banking through enhanced features, a secure transaction environment and deep personalisation”, The Asian Banker Research, Feb 2021. 2. Fintech and Digital Banking 2025 Asia Pacific – 2nd edition IDC Feb 2021.
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